Answers to common questions
Service pages each carry their own FAQs too — this page is the catch-all for everything broader.
Getting started
B2B tech companies above $10M ARR — SaaS, fintech, dev tools and similar. If you're close to that threshold but not quite there, get in touch anyway and we'll tell you honestly.
We start with an audit of your current setup and goals, then map out a plan before anything launches — typically two to three weeks from kickoff to launch, depending on scope.
No. We work with companies running their very first paid campaigns (that's what Paid Launchpad is for) just as often as companies with years of existing programs to untangle.
Pricing & contracts
We keep things flexible. Most engagements start with a three month term so we have enough time to test, learn and optimize.
It depends on scope — how many services, and how much media spend is under management. See our growth agency cost guide in Resources for a realistic range, or ask directly on a call.
No — our fee covers strategy and management; ad spend goes directly to the platforms (Google, LinkedIn, Meta, DSPs) and is billed or budgeted separately.
Yes. Every service on our Services page works as a standalone engagement — there's no requirement to bundle organic and paid.
How we work
Either — we can work inside accounts you already have, or set up new ones from scratch as part of Paid Launchpad.
Weekly reporting as standard, with a monthly strategic review. More frequent check-ins are available for larger engagements.
Our own team. We don't outsource strategy or execution to subcontractors.
Yes — this is a common setup. We typically run specific channels or services while your team owns brand and product positioning, with regular syncs to keep everyone aligned.
Organic & paid
We handle both under one roof — organic (brand, content, SEO/AEO/GEO, personal brand) and paid (programmatic, paid social & search, Paid Launchpad) — planned together or run as standalone services.
Most clients see early signals within the first two to four weeks on paid, and one to two months on organic — with meaningful performance gains by the end of the first quarter.
We agree on clear goals up front, such as pipeline growth or cost per lead, and report on them every week. For organic and AI-search visibility specifically, we track it manually against the real questions your buyers ask.
Use the contact page on this site or email us directly and we'll get back to you within one business day.